George ’ s journey to Managing Director has not been without hard work . Like his father before him , he has worked his way up through the business and it has been one of the best life lessons he has had the honour of learning . “ I didn ’ t appreciate it at the time because I was 18 and didn ’ t know any better , but my dad started me off as a yard sweeper and then I have slowly moved through every position within the business . What I ’ ve gained is an understanding of how the business works , both the positives and also people ’ s frustrations . This means that in the instance where I cannot change the actual tasks of the job , I am able to assist with solutions to make the task easier because I ’ ve been there myself . From my point of view , that is the best thing I ever did because I have a lot more sympathy for the battles our team faces internally , which then helps our customers even more . So , I ’ m grateful to my father for making that happen .”
Like his father , George believes that investing in people and premises is the way to continue the company ’ s growth , cementing its place in the machinery sector for decades to come . “ Over the past few years we have either extended our current premises or built new ones as a sign of our commitment to our customers and our industry . Our Bishop Auckland dealership is our flagship showroom for both our business and the industry as a whole . We are in the process of developing our Kelso branch building to give our customers and staff a more pleasant environment in which to do business and to showcase our manufacturers ’ products more effectively . Having expanded north into Mid & East Lothian and now south into Lancashire we will be developing premises there soon too and be able to deliver the same high standards of service and support to our new customers as we currently do in our current areas .”
In recent years Lloyd Ltd has increased its focus on construction machinery , with excellent results . “ Some of our manufacturers ’ product ranges cover both the agricultural and construction sectors . One such
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