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Net-zero architecture
benefit in other ways in the meantime . Predominantly , this comes down to being well-prepared for what the next few decades look to have in store . Where national and global bodies are beginning to become stricter in their commitments to achieving net-zero , businesses already incorporating netzero practices into their work will be spared the time and costs that would otherwise be imposed upon them should they instead be sticking to their old ways .
Early adoption of sustainable practices and architectural features has the potential to offer significant competitive advantages both immediately , and within the coming years . By the time net-zero new builds become mandatory in 2030 , those contractors and businesses already investing in the likes of sustainability training or renewable technology installation , for example , can highlight their extensive experience from the get-go . Whether you ’ re showcasing this on your website , plastering it across social media , or sharing it with clients directly , it ’ s a great way of positioning yourself and your business as an industry leader in sustainable construction for decades to come . ■
For a list of the sources used in this article , please contact the editor .
Sarah Kauter www . verriberri . co . uk
Sarah Kauter is Managing Director of VerriBerri . Established in 2009 , VerriBerri is a multi-awardwinning UK marketing agency specialising in assisting clients within the construction industry and beyond in becoming market leaders .
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